Must-Know co*ke vs Pepsi Statistics [Latest Report] • Gitnux (2024)

FAQs

What percentage of people can tell the difference between co*ke and Pepsi? ›

Can you tell the difference between co*ke and Pepsi in a blind taste test? Most people say they can and have a preference for one brand or the other. However, research suggests that people can correctly identify a sample of one of these products only about 60 percent of the time.

Sixty-one percent of the participants stated that they preferred the co*ke brand whereas 25% stated that they preferred Pepsi brand. Also, 14% of people reported no strong personal preference for either one. These results are consistent with previous reports that the Coca-Cola brand is preferred to Pepsi (Figure 1a).

Dr. Pepper is the most popular soft drink in Texas.

A savvy exec at Pepsi came up with a bold, revolutionary strategy to do just that. That idea was the Pepsi Challenge. Pepsi went inside malls around the country and invited people to do a blind taste test between co*ke and Pepsi. The results were remarkable; people picked Pepsi over co*ke significantly.

According to Psychology Today, 'you taste its price and many other aspects of the drink that do not register on the tongue. ' This is one of the arguments put forward as to why Coca-Cola sells more than Pepsi, even though on blind taste tests, Pepsi usually seems to win.

Since 2004, Coca-Cola Company has been the market leader, according to industry statistics. Pepsi ranks second, followed by Keurig Dr. Pepper.

At roughly $246 billion on Monday, Coca-Cola's market cap is more than $15 billion above PepsiCo's. Coca-Cola has long held the top spot in part due to its strong brand portfolio and record of sales growth.

Coca-Cola outsells Pepsi in most parts of the U.S., notable exceptions being central Appalachia, Montana, North Dakota, and Utah. In the city of Buffalo, New York, Pepsi outsells Coca-Cola by a two-to-one margin. Overall, Coca-Cola continues to outsell Pepsi in almost all areas of the world.

co*ke trademark brands (Coca-Cola, Diet co*ke, co*ke Zero Sugar and others) controlled 69% of the segment while Pepsi (Pepsi-Cola, Diet Pepsi and Pepsi Zero Sugar) captured 27%. Cola accounted for half of the $96 billion that U.S. consumers spent on all soft drinks in 2023, Beverage Digest figures show.

In 2021, Coca Cola was the leading beverage brand in Mexico with over 1.2 billion Consumer Reach Points (CRP), followed by Pepsi, with 261 million CRP. Mexico has roughly 870 thousand points of sale of Coca-Cola FEMSA.

What soda do cowboys drink? ›

It's widely believed that root beer was first invented in the 1840s. It was mostly sold in syrup form at candy stores, but would also be offered as a fizzy drink at saloons, since it had small amounts of alcohol. So, yes, cowboys did drink root beer.

And “co*ke” (which is used not only to describe the actual Coca-Cola brand but all types of soda in general) is used by people in Texas, South Carolina, Mississippi and Georgia.

While co*ke wins for taste and perceived caffeine levels, amid the pandemic, PepsiCo fared far better than its rival. (Schwartz 2020) With restaurants, movie theaters, and sports stadiums closed, Coca-Cola's sales dropped 28%. Meanwhile, PepsiCo's sales have stayed flat—kept afloat by loyal Frito-Lay snackers.

co*ke was the first soda ever created back in 1886. Then, in 1898, a rivalry that would span decades was born as soon as Pepsi hit the market. Today, each brand has a strong and distinct presence thanks to individual marketing strategies that make them obviously different from one another.

Pepsi contains citric acid, while co*ke does not. Pepsi also has slightly more sugar, calories, and caffeine while co*ke has a tiny edge in sodium. With ingredients that match so closely, neither has an edge as being any healthier than the other. co*ke has had a slight edge over Pepsi from the beginning.

He goes on, “Pepsi is also characterized by a citrusy flavor burst, unlike the more raisiny-vanilla taste of co*ke.” Those observations are in line with the ingredients. Pepsi contains citric acid, while co*ke does not. Pepsi also has slightly more sugar, calories, and caffeine while co*ke has a tiny edge in sodium.

co*ke trademark brands (Coca-Cola, Diet co*ke, co*ke Zero Sugar and others) controlled 69% of the segment while Pepsi (Pepsi-Cola, Diet Pepsi and Pepsi Zero Sugar) captured 27%. Cola accounted for half of the $96 billion that U.S. consumers spent on all soft drinks in 2023, Beverage Digest figures show.

In 2022, Coca-Cola was ranked as the leading carbonated soft drink (CSD) company in the United States with a volume share of 46.3 percent. Ranked second, PepsiCo garnered a volume share of 24.7 percent that year.

While the two soft drink behemoths control a combined 71% of the U.S. carbonated beverages industry, co*ke's share is nearly 20% higher than Pepsi's, 46.3% to 24.7%. In terms of perception, I bet the breakdown is about the same; two of out of every three people probably prefer co*ke. But when comparing co*ke vs.